Let me summarize my impression from this wrap right at the beginning: a Russian kitchen towel. Really, the way it looks, the way it feels in one’s hands and I dare say the way it behaves in the carry, too. I signed up for testing of this wrap because I liked the blue colour and the “zig zag” pattern, but when I saw it live, I must say I was quite disappointed. Some wraps can surprise you – you would not find them interesting when not tied, maybe even a bit ugly, but once you see them in the carry, they magically transform into completely something else! This magic usually happens in case of wraps with vertical stripes, but nothing like that happened with this Mum’s Era. Just the same kitchen towel, only with a child inside.